Event Testimonials
FIRST CANADA-E-CONNECT STRATEGY CONFERENCE &
FIRST CANADIAN E-TOURISM AWARDS
Founder, Producer & Chair: Jens Thraenhart
First Canada-e-Connect Strategy Conference (Vancouver, November 2007): Video
First Canadian e-Tourism Awards (Vancouver, November 2007): Video
“The Canada-e-Connect conference brought together an exceptional audience of top-level travel industry professionals — in attendance was the Who’s Who of the Canadian travel industry. The conference delivered an intense series of well-run, information-rich seminars, and a lively, business-oriented networking environment between sessions. We had exactly the conversations we had hoped to have at the conference.
As a platinum sponsor of Canada-e-Connect, Yahoo! Canada was pleased with its speaking opportunities, branding, and booth exposure. Together with the Canadian Tourism Commission, we were also co-sponsors of the industry’s first annual Canadian e-Tourism Awards, hosted by the Canadian e-Tourism Council (where we awarded a rare Yahoo! Big Idea Chair to the best in show), and the after-awards party evening. Both of these events were elegantly executed and very well-attended; in sum, a success for both the attendees and the sponsors.
As a member of the new Canadian e-Tourism Council, I was impressed by the Council’s all-day planning session, chaired by Jens Thraenhart of the Canadian Tourism Commission. The members made clear that the Council will serve an unmet need, enabling an unprecedented forum for cross-industry collaboration to advances the interests of Canadian travel.
This was just the inaugural year of this new conference, but I suspect that it will become a perennial mainstay of the Canadian travel and tourism industry.”
Hunter Madsen, Marketing Director, Yahoo! Canada, Toronto ON
“Jens, I just wanted to let you know that you did a superb job at pulling together the conference. It was a really packed agenda with a nice balance of speakers and panelists. Additionally, the council is a great idea - an excellent way of getting the industry to work together … an example, really.”
Monique Charette, Senior Marketing Advisor, Parks Canada, Ottawa ON
“Jens, I wanted to write to thank you on behalf of UNWTO and to express my personal thanks for the superb event you put on. It was professional, profound and lots of fun – a perfect combination.”
Geoffrey Lipman, Assistant Secretary General, World Tourism Organization (UNWTO), Madrid Spain
“Jens, congratulations to you and your team for a very well delivered event last week. I was struck by how engaged the delegates were, and how timely and relevant the conference content was for them. Many people noted what a great ‘first’ effort it was – but I think it was a great effort by any standard. Bravo!”
Michele McKenzie, President& CEO, Canadian Tourism Commission, Vancouver BC
“Fantastic job! Great conference. Feedback from all quarters was very positive. Big kudos.” Joel Peters, Chief Marketing Officer, Tourism Toronto
“I just want to take this opportunity, while sitting at the airport this morning, to THANK YOU and your TEAM for the best and most educational conference! You are absolutely amazing!”
Carol Alderdice, Manager, Web Development Tourism, New Brunswick
“I just wanted to drop you a quick note to congratulate you and your team for putting on a great conference. I learned a ton about new media and its potential applications for tourism promotion.”
Ted Lee, Chief Financial Officer, Tourism Vancouver
“Congratulations on a very successful Canada E Connect. I cried, laughed, and learned.”
Cameron Spence, International Portfolio Manager, Travel Alberta
“I just wanted to send a note of congratulations on running a very informative conference. You had such a smooth operation going. Anyway, wonderful conference.”
Alastair Smith, Outside the Cube, Yukon
“It was a great opportunity for me to be invited at the conference and to learn and be inspired from the industry experts. I deeply appreciate and would like to give thanks to you and all the staff. Jens, your blog has been the source of inspiration and motivation for me.”
Alan Jeon, Winner, Canada-e-Connect Student Competition
“Please accept my sincere congratulations for an outstanding conference. One of the main motivations for an academic like me to attend a conference is the possibility to bring new material that could be used in his/her teaching activities.”
Prof. Dr. François Bédard, Director, International Center for Education and Research, Université du Québec à Montréal, School of Business
Congratulations to Jens and crew - I don’t think that I’ve ever attended a conference that had me thinking so much. It was a welcome energy boost and tremendous opportunity to connect with all of the other E-Council members.
Rick Gaunt, Director of Research and IT, Travel Manitoba
We finished Canada-e-Connect yesterday. I had a great time at the conference. Jens and his team did a fantastic job putting it together. The speakers were excellent, the award show very cool (and short). The people attending diverse and from all over the country.”
William Bakker, Director E-Business, Tourism British Columbia, Vancouver BC
Jens, I just wanted to congratulate you once again on the Conference. I took a lot of feedback and it was all exceptionally positive and full of suggestions for next year… Great job and thank you for including me. For my part, the conference unexpectedly fueled some real passion in me personally and I WANT TO THANK YOU FOR THAT.
Brian Hewlitt, CIO, iTravel 2000, Toronto ON
Just wanted to say I read Tips from the T-List last night and loved it! Congrats on making such a compelling and insightful book! It’s a must read for the travel digiterti crowd!
Also, thanks for the conference….I wish I could have been there for more, but I was very impressed with what I saw and experienced, and was wishing for more….my hat is tipped to you. Richard Bangs, Author & TV Host, Adventures with Purpose, Los Angeles CA
Thanks for inviting me to participate in such a superb event.
Eric Basha, Industry Managing Director, Worldwide Tourism, Microsoft, Seattle WA
“Jens, thanks again for inviting me to the Canada e-Connect. You did a tremendous job in planning every aspect of the conference. The quality of the speakers and presentations was overall very good. The social events around the conference were also great. In sum it was a great show and I would look forward to participating again in the future.”
Jason Houle, VP Travel, Lixto Software GmbH, Vienna Austria
Congrats on an outstanding initiative. I learned a lot during the event.
Jon Mamela, Director Product and Service Strategy, Fairmont Hotels & Resorts, Toronto ON
Jens and his team over at Tourism Canada should be very proud of their work in putting on one of the best shows in Travel and Tourism in a long time. Great Content, well manage show and 300 very engaged attendees made it work well. If you get the chance to go next year - I recommend it highly.
Timothy J O’Neil-Dunne, Managing Partner, T2Impact Ltd, Seattle WA
Jens is a rockstar. He doesn’t just plan a conference; he plans a whole party around it. Very cool.
Jeremy Gutsche, CEO, TrendHunter Magazine, Toronto ON
This new event was organized extremely well by Jens Thraenhart of the Canadian Tourism Commission and his very able team. Kudos to them for staging a first edition of what they hope will be an annual event. Congratulations to the CTC for offering this excellent platform to their industry partners and for presenting what was a wide range of speakers from every segment of providers of services to the online travel industry. It gave the Canadian industry players an opportunity to gauge their position in the fast changing online marketplace for travel and destination marketing and to take away impressions and valuable advice to go forward.
It will be interesting to see whether other DMO around the world will take a similar step in the right direction within their markets and educate their partners about what it takes to be successful in the very competitive world of travel 2.0 and what’s coming next in enabling technology developments.
Congratulations to Jens for this great effort to bring together your destination partners and focus them on the web and educate them about what it takes to succeed in this competitive marketplace. He is blazing the trail as a DMO with a model that should be a model for others.
Joe Buhler, Senior Destination Analyst, PhoCusWright, Sherman CT
I just got back from speaking at the Canada e-Connect show, which was actually several events (and several firsts) all rolled into one. First, there was the inauguaral meeting of the Canada e-Tourism Council. Then there was the show itself, and then there was the Canadian e-Tourism Awards. The Canada e-Connect show was great.
As an aside, planning and organization for the event was almost flawless, not only was it the best inaugural conference on any topic I’ve ever been to, it was probably the best organized conference I’ve ever been to, period.
Jens Thraenhart, the mastermind behind all 3 events and Canada’s rockstar of e-Tourism, did an amazing job putting it all together.
The e-Tourism Awards were incredible. They took place in Vancouver’s OmniMax Theatre, and they even played several clips that were absolutely breathtaking, including a small clip from an upcoming destination film starring a steam locomotive going through Canada’s Rocky Mountains.
Ian McAnerin, CEO, McAnerin Networks, Calgary AB
Jens, you pulled together a strong conference – the agenda, the ambiance, the exchanges, the presentations. I know there’ll have been a good team working with you toward those successes, yet a leader was needed and you were that leader. Congratulations, and thank you for involving me.
Rick Antonson, CEO, Tourism Vancouver

